BROADCASTING (011)

BROADCASTING 102
Broadcast Announcing
Develops the ability to transform written copy or script into voice performance emphasizing copy preparation, breath control, pronunciation, articulation, use of full dynamic range, microphone techniques, and hand signals. A variety of copy, including commercials, news and public service announcements will be covered. Writing assignments, as appropriate to the discipline, are part of the course. 150 minutes per week. 3 credit hours.

BROADCASTING 145
Introduction to Broadcasting
A survey of the history, technology, structure and operation of the telecommunications industry. Topics include advertising, audience measurement, network television, radio station operations, cable television, broadcast regulations and licensure, satellite communications and career in broadcasting. Writing assignments, as appropriate to the discipline, are part of the course. 150 minutes per week. 3 credit hours.

BROADCASTING 203
Broadcast Writing
Creation and preparation of scripts for radio and television programs and segments which include news copy, commercial copy, public service announcements, continuity and dramatic copy. Special attention will be paid to correct format and form. Word processing skills will be utilized in this course. . Writing assignments, as appropriate to the discipline, are part of the course. 150 minutes per week. 3 credit hours.

BROADCASTING 221
Radio Production I
Introduction to the audio control system and training in the operation of related equipment. Emphasis will be placed on how the various components integrate into a system. Demonstration of expertise through class exercises and laboratory projects is required. Writing assignments, as appropriate to the discipline, are part of the course. 2 lecture and 2 lab hours per week. 3 credit hours.

BROADCASTING 222
Radio Production II
Review the audio control system and its various equipment components. Emphasis will be placed upon creating, producing, and directing service announcements, news and drama which may be utilized by Kennedy King's own WKKC-FM. Writing assignments, as appropriate to the discipline. are part of the course. Prerequisite: Broadcasting 221, or Consent of Department Chairperson. 2 lecture and 2 lab hours per week. 3 credit hours.

BROADCASTING 231
TV Production I
Introduction to the production system and operation of the various video and audio equipment necessary to produce programming. Emphasis will be placed on how the various components integrate into a system. The student will be required to demonstrate expertise through class exercises and laboratory projects. Writing assignments, as appropriate to the discipline, are part of the course. 2 lecture and 2 lab hours per week. 3 credit hours.

BROADCASTING 232
TV Production II
Television production projects will require the creation of concept, its treatment/ storyboarding, scripting and production into a final program. Emphasis is placed on integration of equipment, production personnel; and script to create a finished television production. Writing assignments, as appropriate to the discipline, are part of the course. Prerequisite: Broadcasting 231, or Consent of Department Chairperson. 2 lecture and 2 lab hours per week. 3 credit hours.

BROADCASTING 235
Television Graphics
The important function of television graphics in the packaging of television programs will be emphasized. The main focus of the coarse will be the operation of the character generator, digital effects generator, still store, 35mm slide projector, 16mm film projector, and learning the graphics capabilities of the video switcher and their use in graphics packaging. Writing assignments, as appropriate to the discipline, are part of the course. Prerequisite: Broadcasting 231 or Consent of Department Chairperson. 2 lecture and 2 lab hours per week. 3 credit hours.

BROADCASTING 240
Mini Cam and Videotape Editing
Evaluate, set up, light, mike, and properly record in a single camera remote environment for desired production results. I earn to log and electronically computer edit recorded footage into professional programs and program segments. Writing assignments, as appropriate to the discipline, are part of the course. Prerequisite: Broadcasting 231, or Broadcasting 232, or Consent of Department Chairperson. 2 lecture and 2 lab hours per week. 3 credit hours.

BROADCASTING 245
Advanced Production Workshop
Learn the steps necessary to develop a program concept or idea into a completed radio and/or television program. Emphasis is placed upon the coordinating of technical, budgetary, personnel, scheduling, and equipment aspects of achieving effective productions. Writing assignments, as appropriate to the discipline, are part of the course. Prerequisite: Broadcasting 222 and Broadcasting 232, or Consent of Department Chairperson. 2 lecture and 2 lab hours per week. 3 credit hours.

BROADCASTING 250
Broadcast Practicum Internship
A course of planned and supervised training which allows the application of theory to actual practice prepares a student for working independently toward specific career objectives. The internship/practicum generally occurs after the student has completed twelve hours. It takes place at a regular worksite and instruction/supervision is provided by am employee at the worksite. Writing assignments, as appropriate to the discipline, are part of the course. 2 lecture and 20 lab hours per week. 6 credit hours.

BROADCASTING 260
Broadcast Sates and Marketing
A study of sales and marketing relative to broadcasting and cable television. Introduction to the principles of packaging a product for sale to advertisers and program buyers. Review of organization management at television stations, networks, and cable outlets. Emphasis is placed upon theoretical and practical aspects of developing presentation skills including instruction and utilization of media research materials such as rating books in `positioning' sales. Writing assignments, as appropriate to the discipline, are part of the course. Prerequisite: Broadcasting 145, or Consent of Department Chairperson. 150 minutes per week. 3 credit hours.

BROADCASTING 270
Introduction to TV Programming
Survey of programming from various perspectives, including: comparison and contrast of major network approaches'VS'approaches of independent producers. Introduction to program strategies through elements to be considered in positioning programs on the air. Writing assignments, as appropriate to the discipline, are part of the course. Prerequisite: Broadcasting 145 and Consent of Department Chairperson. 150 minutes per week. 3 credit hours.